Last season runner-up Iron was not famous in the underground nor did he have an agency." But a rapper's profile is part of his skill, too. "Definitely, an established rapper has an advantage to some extent compared to lesser-known participants and judges take this into consideration during the competition. But we won't break our rule that we have set.
Our rule may be or may not be fair for someone. "Everyone has different standards for fairness. "This program is open to anybody and we can't only reject rappers (trained under the talent agencies)," said Han Dong-chul, the head of production, during a press meeting at the 63 Convention Center, Seoul. Rapper Bobby, of YG's new boy band iKON, won season three, sparking concern over unfair competition. However, in season two in 2013, controversy erupted over its fairness as more well-known and established contestants in the underground hip hop community and rappers from entertainment giants such as YG joined the program. Loco, winner of season one, signed a contract with independent record label Above Ordinary Music Group, better known as AOMG, and he now joins season four as one of the judges. In season one, which aired in 2012, amateur and underground rappers took part in the competition, using it as a gateway to stardom.
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Producers of "Show Me the Money," the television rap competition show, have vowed to select winners fairly in its new season, opening opportunities to all kinds of contestants, including professional rappers.
From left, rapper Paloalto, ZICO of boy band Block B, Jinu, Tablo, Sean of Team YG, Brand New Music's rappers San E, Verbal Jint and AMOG's artists Jay Park and Loco. A panel of judges at the television rap competition series "Show Me the Money 4" press conference on Wednesday at the 63 Convention Center, Seoul.